Your product shipped faster than its design

A live product, MVP, prototype, Figma file, deck, Loom, or a few screenshots. It doesn’t need to be polished. It just needs to show what exists.

A direct read on what is worth fixing now, what can wait, and what the next step would cost.

No. It’s a first look. I’ll review enough to understand the situation and tell you whether there’s a useful way I can help. Problem Mapping is paid and goes deeper into root causes, priorities, trade-offs, and what to fix in what order.

Yes. I review submissions personally. NDA on request.

Yes, if there’s enough to review: screens, a prototype, a demo, or a clear product direction. Before the first commit, the Product Sprint shifts: I map the product logic, walk the closest competitors as a new user, and design the screen that matters most. If it’s only a loose idea, it may be too early.

Not before taking a first look. You know the domain. I bring product design judgment across patterns that tend to repeat: unclear flows, weak hierarchy, fragile standards, and interfaces that need too much explanation.

They can help you move faster. They don’t automatically create a product standard. The risk is that each screen looks fine on its own, while the product starts feeling inconsistent. I define the rules that keep the product coherent, and hand them over in a format that works whether a team builds on it or a model does.

You’re paying for product progress. Features get designed, flows get fixed, and the rules underneath them get stronger as the work moves. Over time that creates a real product standard inside the roadmap, rather than a separate six-month project beside it.

Yes. Teams usually bring me in above the daily flow: setting direction, resolving patterns, and making the product decisions that keep slipping. Your designer gets firmer ground and a clearer standard to work from.

Hiring takes time, and a new hire still needs direction and room to ramp up. This gives you principal-level product judgment from the first week, plus design execution and design engineering in the same lane.

I own design for whatever is shipping. The standard holds across the product, so new work inherits it instead of re-deciding the same things. Output lands as the work moves, not as a handoff at the end. Month to month, two weeks’ notice.

Async by default. I work European daytime, overlapping with US mornings. You work with me directly on Slack. I usually reply the same day and always within two business days. Progress stays visible in the file, with calls or recaps when needed.